Governance & Risk Management , SASE , Video

Juniper Exec Samantha Madrid on Pursuing Single-Vendor SASE

Why Simplifying Implementation Is Vital to Realizing Benefits of SASE
Samantha Madrid, group vice president of security business and strategy, Juniper Networks (Image: Juniper Networks)

Juniper Networks has debuted security service edge capabilities that help customers consistently apply zero trust policies in the cloud regardless of the user or device.

See Also: Guiding Your Leadership Team Through the Zero Trust Mindset

The Silicon Valley-based company takes the policies customers are already using within their network and converts them to cloud-delivered policies with a single click, says Samantha Madrid, group vice president of security business and strategy. Juniper has assumed the burden of operationalizing security from customers, meaning they're not stuck doing the manual work that bespoke solutions require, she says (see: What's Needed for Firms to Bring SASE and Zero Trust to Life).

"A lot of the vendors talk about SASE as a product," Madrid says. "SASE is actually an architecture that connects both SD-WAN and security. A lot of those vendors don't even offer SD-WAN today, so it makes it very challenging for them to offer a single-stack SASE solution. What we've done at Juniper is paired our AI-driven SD-WAN with our secure edge solution to give customers a seamless security policy."

In this video interview with Information Security Media Group, Madrid also discusses:

  • Why customers prefer single-vendor SASE to getting SD-WAN and SSE separately;
  • How Juniper's approach to single-vendor SASE is different than Cisco or Palo Alto Networks;
  • What technology customers pursuing a SASE architecture most often start with.

Madrid has over two decades of experience in the enterprise business-to-business security market, with roles spanning product management, marketing and sales engineering. She has a proven track record of turning around businesses to achieve record growth and industry recognition. Prior to joining Juniper in August 2018, she served as the vice president of product management and marketing for E8 Security, which was acquired by VMware in 2018. Madrid previously held leadership roles at Palo Alto Networks, Forcepoint and Cisco Systems. She also spent many years in the field as a hands-on systems engineer, specializing in various security technologies.


About the Author

Michael Novinson

Michael Novinson

Managing Editor, Business, ISMG

Novinson is responsible for covering the vendor and technology landscape. Prior to joining ISMG, he spent four and a half years covering all the major cybersecurity vendors at CRN, with a focus on their programs and offerings for IT service providers. He was recognized for his breaking news coverage of the August 2019 coordinated ransomware attack against local governments in Texas as well as for his continued reporting around the SolarWinds hack in late 2020 and early 2021.




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