Access Management , Governance & Risk Management , Identity & Access Management

Balancing Security, Customer Service

Experian's David Britton on Identity Governance and Security
David Britton, vice president, industry solutions, global fraud and IT, Experian

Organizations can enhance security while maintaining a good customer experience by leveraging data for authentication, says David Britton, vice president, industry solutions, global fraud and IT at Experian.

See Also: Rapid Digitization and Risk: A Roundtable Preview

“Some technologies can be very powerful for identifying fraud or authentication risks. These are the same data elements that can actually create a very elegant user experience in terms of personalization or even convenience with regards to security,” Britton says. "This way, you are no longer putting these forces in conflict, but rather leveraging the totality of that data to have a comprehensive view of consumers."

In this video interview with Information Security Media Group, Britton also discusses:

  • The changing definition of identity;
  • How data can be leveraged to provide a better customer experience while enhancing security;
  • What role machine learning can play in identity governance.

Britton is the vice president, industry solutions within the global ID and fraud group at Experian. As one of the first internet fraud investigators, Britton played a central role in the development of fraud prevention technologies.

About the Author

Suparna Goswami

Suparna Goswami

Associate Editor, ISMG

Goswami has more than 10 years of experience in the field of journalism. She has covered a variety of beats including global macro economy, fintech, startups and other business trends. Before joining ISMG, she contributed for Forbes Asia, where she wrote about the Indian startup ecosystem. She has also worked with UK-based International Finance Magazine and leading Indian newspapers, such as DNA and Times of India.

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